About Holistiq Wellness
The problem we set out to solve
What we make
Holistiq is a zero-preservative traditional
Indian snacking brand. Every product in our portfolio — from Multi-Millet Chips
and Protein Bhujia to BBQ Peanuts and our 7 Wonders Millet Mix — is made
without artificial preservatives, colours, or taste enhancers. We didn't
extrude our way to "healthy." We did the harder work of reformulating
the snacks India already loves, so you don't have to choose between what's good
for you and what tastes good.
Who we are
The passionate team behind our brand
Kedar Naik
Kedar has always
believed the smallest details are the ones that stay with you — a colour, a
texture, a first impression that lingers long after the moment's gone. He
co-founded Holistiq on that same belief: that a snack shouldn't just be honest
on the inside, it should feel like something worth noticing on the outside too.
Always curious, always chasing the next idea before the last one has settled,
he saw in Holistiq a chance to build a brand that people wouldn't just eat —
they'd want to pick up, keep, and come back to.
Rupesh Pandit
A business and strategy
expert at heart, Rupesh has spent over a decade building categories from
scratch — the kind of work that only happens when you're willing to solve the
problem nobody else wanted to touch. He brought that same instinct to Holistiq: chase the harder, unsolved problem, and build something real around it. When he's not deep in strategy, he's usually somewhere new — a street market, a small-town kitchen, an isolated place in India he hasn't been to yet —collecting flavours and stories that quietly find their way back into how
Holistiq thinks about food.
